2010 CHICAGO BOAT, RV & OUTDOORS SHOW MAKES A SPLASH WITH THE SEASON'S BEST DEALS AND EXCITING FEATURES

Largest Outdoors Show in Midwest Showcases Hundreds of Boats, RV's and Accessories

CHICAGO (October 26, 2009) - The 80th annual Chicago Boat, RV & Outdoors Show docks January 13-17 at McCormick Place, offering the largest selection of boats, RV's and marine accessories in the Midwest from top manufacturers at the best deals of the year. Jump aboard and join the thousands of boating enthusiasts to view, board and buy everything needed for fun on the water.

"In its 80th year, the Chicago Boat, RV & Outdoors Show continues to provide visitors with the opportunity to experience all the marine industry has to offer," said Keith Ogulnick, show manager for the Chicago Boat, RV & Outdoors Show. "Whether you come to view and buy the latest products, or take advantage of the variety of features, this five-day event showcases hundreds of retailers and manufacturers offering the best bargains of the year, plus fun for the entire family."

In addition to hundreds of boats and a wide selection of the latest marine accessories, visitors to the 2010 Chicago Boat, RV & Outdoors Show can find a variety of special features, including:

NEW! Pirates of Colonial America - Premiering at this year's show is an interactive exhibit offering show visitors the opportunity to step in to the life of a colonial American pirate. Both children and adults can enjoy viewing and learning about featured 19th century replicated pirate artifacts, including historical documents, buried treasure, period shops and much more!

NEW! Pre-Show Shopping - Chicago Boat, RV & Outdoors Show's newest online offering allows attendees to pre-shop the 2010 show for the greatest deals on the newest boats by visiting ChicagoBoatShow.com. Show goers can plan ahead and search boats by brand, model and more, in addition to scheduling dealer appointments.

NEW! Adopt-a-Dog Day - An outdoors person and their trusty dog companion, what's better than that? How about a family and their newly adopted pet! Visit the Adopt-a Dog Center near the XX of the show on and go home with a furry new friend. For more onsite details, visit ChicagoBoatShow.com.

Affordability Pavilion - Returning to this year's show is the very popular Affordability Pavilion. This featured area will showcase boats for those with smaller budgets, highlighting pricing options and boats that visitors can finance for $250 or less per month.

Huck Finn Trout Pond - FREE fishing for kids 12 and under at the Huck Finn Trout Pond. Stocked with fresh frisky fighting trout, kids can let loose at the Huck Finn Trout Pond while experts help them make their next big catch. And to make it even more exciting, several young anglers will win great prizes if they're lucky enough to catch a tagged trout. Be sure to bring the camera to catch the moment when your little one reels in a big one!

Miss GEICO - Miss GEICO, the world's fastest offshore racing boat, is a catamaran poised for performance and can reach upwards of 185 mph. The 40-foot, twin 1,500 turbine-powered offshore racer demolishes records and awes those unfortunate enough to race against her.

Shedd Aquarium's Listen To Your Lakes Space - The Listen to Your Lakes Space is the ideal place for boaters to discover how they can positively impact the waterways around the Great Lakes. Children of all ages can visit the Great Lakes Playscape and enjoy an interactive play zone featuring native animal encounters. Meanwhile, adults can learn new techniques on how to maintain their boats while protecting the great lakes environment and its inhabitants.

Wakeboard & Waterski Clinic - Watch as the pros demonstrate the latest techniques and stunts in wakeboarding and waterskiing on the trampoline, sponsored Munson Ski & Marine.

Show details include:

When: Wednesday through Sunday, January 13 - 17, 2010
Wednesday: 2:00 p.m. - 9:00 p.m.
Thursday & Friday: 11:00 a.m. - 9:00 p.m.
Saturday:  10:00 a.m. - 9:00 p.m.
Sunday:  10:00 a.m. - 5:00 p.m.

Where: McCormick Place - North Building
2301 S. Lake Shore Drive
Chicago, IL  60616

Admission: $10.00 for adults
$4.00 for Youth 13-15 years
FREE for Children 12 years and under

E-ticket Family Promotion: Buy three tickets online and receive the fourth ticket FREE
*Senior Day - Wednesday and Thursday, January 13-14 ONLY: All seniors, 65 and older, receive a $2.00 discount on admission.
Members of the media interested in attending the show are encouraged to visit ChicagoBoatShow.com to sign-up for a press badge. Members of the media in need of additional information should contact Dana Fennewald at (312-946-6256, dfennewald@nmma.org)

Consumers interested in learning more about the 2010 Chicago Boat, RV & Outdoors Show can visit ChicagoBoatShow.com for complete details.

Chicago Boat, RV & Outdoors Show Photos - Visit HERE to visit our show Flickr Set

Twitter - Follow us @NMMABoatShows.
Facebook - Click HERE to become a fan of the Chicago, Boat RV & Outdoors Show

About the Chicago Boat, RV & Outdoors Show
The Chicago Boat, RV & Outdoors Show is produced by the National Marine Manufacturers Association (NMMA), the world's largest producer of boat shows.  NMMA is the leading association representing the $33.6 billion per year recreational boating industry. NMMA member companies produce more than 80 percent of the boats, engines, trailers, accessories and gear used by boaters and anglers in North America. For more information about NMMA, visit www.NMMA.org.